About John Deven

ABOUT JOHN DEVEN
A colleague once told John, “Don’t shoot what it looks like. Shoot what it feels like.”
John Deven has taken to heart those sage words of advice and his work in cycling, adventure sports, and fitness photography clearly demonstrates that he’s living them.
He is an avid road cyclist and mountain biker who knows the “moving meditation” of a steady climb, the twinges of leg cramps at the end of a long ride, and knows how to push through the internal chatter that an athlete experiences when faced with a challenging course.
The former Navy man worked in the high tech industry. He eventually realized he had become overweight, overstressed, and was heading to an early grave, so he took up running, then cycling, dropping 40 pounds and gaining a new career in photography along the way. He discovered a talent and instinct for capturing the drive, passion, and commitment of everyday heroes in sports.
He especially relishes the technical challenges of action photography, such as getting rolling shots with optimal natural lighting. Ask him about the time he shot his PenVelo series while strapped into the back of a moving SUV with a 13 1/2 “ long throw reflector and strobe.
John is based in the Southern Zone, Perez Zeledon, Costa Rica.
PARTIAL CLIENT LIST
Breathe Together Yoga
Silicon Valley Health & Wellness
California Center For Functional Medicine
Pactimo Custom Cycling Clothes
The Silicon Valley Chamber of Commerce
XMA Fitness
Center For New Music
Excite Credit Union
PNC Mortgage
Lucent Insurance Services
BetterWorks
Pole To Win International
Summit Bicycles